Our Team

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Dr. Carl Thong

Executive Chairman

Dr. Carl brings over 30 years of strategic sales expertise across B2B, B2C, and B2G markets. His career spans selling, leadership, and management roles, with notable achievements such as founding and selling a tech company and brokering the sale of an English Premier League football club.
A seasoned sales leader, Dr. Carl has developed 100+ sales training programs, empowering 20,000+ professionals in 20+ countries. His expertise includes strategic selling, consultative approaches, value-based selling, and key client management, supported by proven models and tools refined over two decades.
Trusted by industry giants like UBS, Roche, Morgan Stanley, and DBS Bank, Dr. Carl now leverages AI-driven solutions to deliver cutting-edge sales strategies. He holds a BA in Business Administration from Lewis & Clark College, an MA in Theological Studies from the University of Northwestern, and a Doctorate in Strategic Leadership from Corban University. 

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Alvin Chan

Entrepreneur-in-Residence

Alvin Chan, a seasoned business strategist and serial entrepreneur, excels in business strategy, corporate structuring, and strategic partnerships. His work with CEOs and senior leaders to shape corporate culture and implement growth-focused systems has established his reputation for driving profitability and success.
Alvin has been instrumental in transforming companies into award-winning enterprises through intelligent market positioning and revenue-building strategies. His expertise in creating solid business frameworks and fostering lasting partnerships highlights his impact as a results-driven strategist.
An engineering graduate from Nanyang Technological University, Alvin’s personable style and dedication to building strong professional relationships make him a trusted partner who inspires confidence and trust.

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Dean Lee

Entrepreneur-in-Residence

Dean Lee is a seasoned business consultant with nearly 20 years of experience in customer strategy, business consulting, and digital transformation. Renowned for scaling high-performing B2B SaaS teams, he has driven measurable business value for over 50 Fortune Global 500 clients at McKinsey, delivering transformative SaaS solutions across industries.
Dean excels in collaborating with senior stakeholders and leading cross-functional teams to achieve impactful results. His client-first approach prioritizes meaningful relationships and satisfaction throughout the customer journey.

Combining a customer-centric mindset with advanced AI technology, Dean helps businesses align strategy with customer success. He holds a bachelor’s degree in computing and an MBA, both from the National University of Singapore.

Engage Better, Sell Smarter

The Customer Interaction Model Report is your guide to unlocking meaningful connections with your customers. Find the model that works for you and accelerate your path to sales success by using strategies that truly resonate.

Testimonials

Audrey Ngiam

Key Account Sales Manager

Pro-Sales.AI tool allows me to create my sales plan promptly. It allows me to create a holistic sales game plan that give me immediate actionable sales activities and ways to track it.

Norliza Kamaruddin

Head of Business Development

I have multiple sales team members with different client needs & types. This Pro-Sales.AIallows them to create a customized sales plan tailored to their client easily.

Derek Ma

Head of Sales

This tool saves me time in helping my sales team to come up with their sales plan and activities. With Pro-Sales.AI, I can just focus on coaching and helping my sales team to execute the plan successfully.